There are so many blogs within each niche nowadays that competing for rank in the search engines can be difficult. With such high levels of competition, you must make use of all the tools available to you to give your blog post the best chance of being seen by visitors. In this article, you will find a list of simple, but effective actions you can take to ensure you are giving your post the best chance possible.
Keywords
Make sure you select a keyword which is directly related to your article. Make use of tools such as Google’s keyword tool to find out the search terms which are in the highest demand. Once you have done this and chosen a term, ensure that it is used throughout the entirety of your article. If you are having trouble making your keyword fit seamlessly into your article, employ professional copywriting services to help you out.
Add Tags to Images
Images are increasingly important on the web and in the eyes of Google. A site without images supporting the content will be heavily disregarded by visitors and Google alike. However, simply adding images is not enough. Be sure to add your keyword as an alt tag to each image in a post so that the search engines known what the image is about.
Complete your Meta Data
The meta data linked to each web page is designed specifically to help it be categorised and prioritised by Google. Not only this, visitors will see your meta description underneath your website title in search results. Be sure to fill in all of your pages’ meta descriptions and other meta information with relevant information to help Google understand what the pages are about.
Link to Relevant Sites
Support your post by linking to relevant content on external sites, putting your article into context and give your readers an improved overall experience. Also, linking to reputable sources helps you to build your site’s authority.
Take all of these pieces of advice on board when writing your next article and you should begin to see an improvement in traffic.
Keywords
Make sure you select a keyword which is directly related to your article. Make use of tools such as Google’s keyword tool to find out the search terms which are in the highest demand. Once you have done this and chosen a term, ensure that it is used throughout the entirety of your article. If you are having trouble making your keyword fit seamlessly into your article, employ professional copywriting services to help you out.
Add Tags to Images
Images are increasingly important on the web and in the eyes of Google. A site without images supporting the content will be heavily disregarded by visitors and Google alike. However, simply adding images is not enough. Be sure to add your keyword as an alt tag to each image in a post so that the search engines known what the image is about.
Complete your Meta Data
The meta data linked to each web page is designed specifically to help it be categorised and prioritised by Google. Not only this, visitors will see your meta description underneath your website title in search results. Be sure to fill in all of your pages’ meta descriptions and other meta information with relevant information to help Google understand what the pages are about.
Link to Relevant Sites
Support your post by linking to relevant content on external sites, putting your article into context and give your readers an improved overall experience. Also, linking to reputable sources helps you to build your site’s authority.
Take all of these pieces of advice on board when writing your next article and you should begin to see an improvement in traffic.
offers proven, industry-leading search engine optimisation (SEO) strategies that are designed to increase website traffic and conversion. Our online marketing experts have improved and maintained high performance results that have met and exceeded client expectations. Expect high return on investment (ROI) when you have Rotapix Interactive on your team.
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